Transactional SMS means any text message sent by a company to a consumer that offers useful details about their goods, services, or procedures. Transactional SMS differs from marketing messages and promotional SMS campaigns. Transactional SMS is the preferable method of communication because it allows you to build more meaningful relationships with your customers. By adding value with timely and relevant communications, businesses can boost brand loyalty. Transactional text messaging encompasses all forms of automated text messaging and is most commonly automated – reducing the required human resources while delivering a higher level of customer service. How a Business Brand could use Transactional SMS Allow users to reset passwords via a link sent to their phone. Send delivery tracking details, confirmation emails, and customer satisfaction surveys to customer mobile numbers. You could also use transactional SMS to send order confirmations, product recalls, and issue refunds all via text message. Transactional SMS can be used for automated customer service, allowing your customers to discuss issues with your company via text chat at any time of day or night. Takeaway: Understanding how this type of SMS marketing works will help you send more effective texts that boost customer engagement and satisfaction. Difference between Transactional and Promotional SMS Transactional SMS examples include billing & payments, order confirmation, delivery status, OTPs, etc. Promotional SMS includes festival sales, flash sales, sale reminders, product announcements, etc. Benefits of Transactional SMS for a Company 1. Fast and Reliable Transactional SMS has become a very effective way to communicate with customers. In fact, the average open rate of a text message is about 98%, with 97% of messages getting read within 10 minutes of delivery. This makes SMS messaging a great way to reach out to potential customers. 2. Cost Effective Sending transactional messages through SMS is a simple, cost-effective, and highly effective method of communicating with customers. The primary benefit of sending these messages is that they allow businesses to send out promotional or transactional messages at no additional cost. 3. Enables Integration Transactional SMS with a web-based SMS service such as Sparrow SMS provides various advanced features. One can easily integrate Sparrow’s SMS platform into their existing system and build unique campaigns based on the company’s goals using API. 4. 24×7 Service The transactional SMS service runs 24 hours. The real-time transactional SMS is sent to the customers during a transaction or a product delivery. This helps to build trust and authority of the business among the customers. Read this: 8 Important Points Regarding Bulk SMS Transactional SMS is integrating well with businesses across the globe. It is one of the easiest ways to boost your sales and gain customers’ loyalty. Transactional SMS marketing is a great way to get your message out there in the competitive digital world. You are sure to reach a large number of people, in comparison to other internet marketing methods. Sign up for your free Sparrow SMS account now and test transactional SMS with Sparrow’s demo account. If you’d like help setting up transactional SMS for your business, Reach out to our dedicated SMS experts at 9802005007/8. You can follow Sparrow on Facebook, Twitter, Instagram, Tiktok, and Youtube.
Bulk SMS services are the best channel for startup companies that need to be labeled with their marketing strategy to reach target audiences in a less period of time. Bulk SMS is the fastest method for conveying the relevant business information to the mass of the audience within a fraction of seconds and improve the user experiences. Subscribing to the best Bulk SMS Service Provider in Nepal, the startup Bulk SMS services are the best channel for startup companies that need to be labeled with their marketing strategy to reach target audiences in a less period of time. The company doesn’t only get benefited by the higher conversion rate and customer retention but will get the best platform to showcase their offers and services and assurance of the quality service delivery and great SMS support. Bulk SMS has proven to be the best marketing tool for startup companies for the creation of a multi-channel strategy for engaging targeted audiences. Sparrow SMS is the leading Bulk SMS service provider that offer robust features with redundant servers to stand out the competitive market at an affordable price. It is a cost-effective, reliable, user-friendly and extremely flexible platform to cater services for all business scales and types to reach targeted customers instantly. There are two types of Bulk SMS services: Transactional SMS Promotional SMS Transaction SMS:- are used for sending automated messages regarding customer’s account status, ticket confirmation alerts, purchase confirmation alerts, student progress information to their parents, appointment status, bank account status, O.T.P’s and so on through any software or application. Transactional SMS Features Alphabetic Sender ID. 24×7 delivery REST API Real Time SMS Notifications Manage Multiple Campaigns Log Report Same SMS Rate Throughout the Network Promotional SMS: – can be used for Product marketing, Offers, Brand Promotion, and general awareness. Promotional SMS Features: Used for promotion, marketing or advertising purpose. Contact Manager Campaign Manager Unicode SMS Delivery Reports Message Schedule Let us emphasize in detail of how Sparrow SMS’s Bulk SMS Platform can benefit the Startups in the very best way: Direct marketing channel SMS Marketing is the most reliable and affordable marketing channel with high conversion and response rates. Sparrow SMS’s Bulk SMS service is extremely flexible in conveying promotional and transactional messages to customers with 24*7 support and 96% delivery accuracy. REST Based API with in-built redundancy Sparrow SMS’s API Gateway is easy and simple to integrate with an existing application or software. We provide powerful API with redundant servers to send automated SMS instantly. Our Bulk SMS gateway enhances high voluminous SMS deliverability. Increase customer engagement and conversions Businesses can easily retain their customers and maintain good relation for the long run. This will directly help to reach customers with relevant updates and transactional replicates instantly. As you will communicate with the prospective client base, it maintains a trust bonded relationship outlining a distinctive brand image. Simple, User-friendly and cost-effective medium: Our User-friendly Interface allows sending a handful of messages to a targeted group or bulk SMS instantly. It enables an organization to grasp customers with quick updates in just seconds at an affordable price. Delivery Reports: You can extract Reports and Analytics in real time. It helps to track delivery status of every SMS sent. This analytics can help startup companies to improvise the existing marketing campaign comprehending ROI. Bulk SMS is the most reliable and effective marketing strategy for Startups to quickly pitch promotional and transactional information to large clientele with just a single click. Associate with Sparrow SMS for sending quality and quantity SMS quickly.