How automated SMS is Improving the Retail Experience ?

In the past few decades, we can see the dramatic changes in how the retail game is played.  As retail business always comes down to the customer experience, it requires unique marketing efforts and excellent customer service. Yes, the retail business solely depends on what the customer might look but where they are or when they are looking has become one of retail’s biggest challenges. Likewise, with the toughest competition, there still remains a battle for customers’ loyalty.

So, its urgency to turn the threat posed by new channels and technology into an opportunity to improve customer loyalty and satisfaction.

The solution is SMS!! Yes, SMS,

Reason why?

Text SMS allows for personalized and direct engagement with interested customers directly to their mobile phone.  As retail business is not just about the goods and services you offer but the better experience for your retail success.

Let’s have a look at the top four ways to use automated SMS for retail marketing and sales:

Confirmation of an order

What happens once you place an order is as important as making the sale in the first place.

Integrating SMS service with your order handling system, you can keep your customers in the loop regarding the delivery time and other details. A thank you and confirmation of their order puts the customers’ mind at ease immediately and also starts off the customer relationship on the right foot.

Delivery notifications

Your customers are desperately waiting for the delivery of their ordered product. So, keeping your customers updated with when they can expect their delivery or even notify the late deliveries via SMS can help them to maintain their patience peacefully.

Stock updates

Unavailability of the stock is annoying for both customers and business. With SMS, the retail store can send automated SMS to its customers when it is in stock. The best way is to send text SMS with a link so they can purchase it quickly and easily.

Renewals or reminders

Some retail businesses might have weekly, monthly or yearly subscription models into their business. Such businesses require automated SMS reminders to communicate info about their account.

There are many ways that SMS can help retailers and their business, if you want to talk through how texting would work for your business, or even see a demo of how Text Request works, just checkout our Demo page.

If you have any other questions, you can always contact us at 9802005007/08.

Power of Bulk SMS to Amplify the Business of Manpower Agencies

How useful can be Bulk SMS for Manpower Agencies in Nepal?

Candidates are always looking around for better jobs in abroad countries with better payment and facilities whereas, manpower agencies have a hard time to communicate with candidates in a faster and cost-effective way.

Bulk SMS has been proven to become the fastest way to reach your target audience. This simple yet very effective marketing strategy can do beyond imagination for manpower agencies. With Sparrow SMS, you can enjoy a lot of Bulk SMS marketing benefits to fill vacancies at a greater pace.

Sparrow SMS can allow you to rapidly communicate new opportunities to your candidate database. Manpower agencies can bring improvement to their job interviews attendance rates with text message reminders, and placed candidates can be reminded of recurring tasks by making use of recurring text messages.

In light of this, Here are 7 benefits of Bulk SMS to amplify the business of Manpower Agencies and ensure that you’re utilizing business SMS to its full potential.

1. Fill Job Vacancies Quicker

Manpower agencies may have numerous job vacancies that require the qualified candidate to fill them rightly. SMS text messaging send alert to potential candidates for a new job that aids to fill the job openings in high speed. As soon as you notify a job opening, you can easily send a message to your job seekers list making it easy for recruiters to fill vacancies quickly. This will provide the candidates with all of the information they need to know.

2. Inform Job Seekers of New Openings

With Bulk SMS service, you can notify applicants for new job openings within minutes.  SMS marketing not only increases the speed at which you can contact candidates, but also the way you can segment your alerts. With the Sparrow SMS, you create a different group that enables you to create a separate group of job seeker as per their qualification, interest, and skills. So, you can send the SMS to different groups depending on their qualification and skill in respect to the requirements of vacancies. This will also help the job seeker to engage in new openings as they receive SMS of his interest and concern.

3. Send Reminder for Schedule Interviews

Finalizing the possible candidates is not just enough. You have to make sure that all of them are successfully present on the interview date. A simple automated SMS reminding them about the date and time of their interview will uphold the presence of all candidates. It could even reduce the likelihood of a candidate getting lost by including a map to the business and give them instant interview tips.

4. Foster Better Relationship with Candidate and Staff

The mutual relationship between the candidate and staff are required to match each other’s requirements. Improving the experience for a candidate can lead to ongoing relationships and future contracts with businesses. Rather than sending an ineffective email or making an intrusive and ill-timed phone call, you can send the candidate job application updates via text message. This will reduce the number of inbound phone calls and enable employees to focus on other areas of the business. Relevant job updates and information helps to improve applicant and client relationships.

5. SMS is cost-effective and Improve Productivity

Texting the relevant vacancies to the job seekers will allow your manpower agency to significantly reduce the number of unwanted outbound and inbound calls while lessening the over-dependence on other marketing channels. This will save your money as you can get the desired result texting a bulk message instantly at the same time.

6. Inform Job Seeker of an Application Status

Bulk SMS service helps to get information about the application status of candidates instantly. You can insert links to drive your candidates to acquire extra information about companies or employment status, in text messages. This will make the candidates secure as they can check whether they are recruited or not.

7.  Attract Talent

Customized messages can be sent to the candidates that peak an individual’s curiosity. This will generate interest in the vacancy and attract qualified job seekers. Once you obtain a response, you are free to send updates or schedule interviews.

Now, you are aware of the benefits of Bulk SMS for your business.

If you are getting the problem to initiate the Bulk SMS service for your manpower agency.

Check the best Bulk Service in Nepal at Sparrow SMS or contact us directly at 9802005007.

 

5 Reasons why SMS Marketing is better than Email Marketing

Email Marketing vs. SMS marketing is one of the most argued topics within the marketing industry for years. However key questions are still being asked that proves SMS marketing is better than Email marketing, such as;

What do customers prefer? What one gives a high ROI? These are the key questions that still being asked while making marketing strategies.

We have mentioned some of the facts that help you make the best decisions for your business strategy.

Let’s take a look at the benefits of SMS marketing, as it represents one of the fastest growing forms of mobile communication for businesses and their customers.

1. Higher Open Rate

A researcher has found that 60% of people in the world own a mobile phone compared with 40% who have access to the internet.

So, if you go only with Email marketing, you are losing that 20% Engagement opportunity.

AND

Approximately 98% of text messages are opened and read within the first three minutes of delivery. That’s an incredible stat that shouldn’t be ignored.

Being carrying the paybacks of higher open and response rate compared to email marketing, it has been the ideal choice for small and large companies.

This has leveraged SMS messages to get their message across the larger audience with more engagement that defiantly boosts your business profit. This counts a reason why SMS marketing is better than Email Marketing.

2. SMS is faster than Email

SMS messages are delivered immediately.

Here’s a stat that can make any business marketer sit up and take note:

People are 8 times more likely to respond to a text message compared to email.

In addition, it takes the average person to respond to a text within 5 minutes compared with the email which has an average response time of 1 hour 4 minutes!

That’s great right!

SMS marketing conveys quick attention, driving a deeper personal touch.

Let’s say you want to give information about the weekend offer but you are running out of time.

NOW,    

If you go with Email to promote your offer you can’t get sure that your customers even open your email.

BUT,

If you go with SMS you can check your delivery report with a high response rate.

You can get the fast response from customers with their quick business decision.

3. SMS is Cheaper

SMS campaign may seem more expensive when you look at the per message cost.

But,

You do save on the costs that come with creating emailers. Email campaign demands creativity and design that are compatible across mail clients.

Like, you need a graphic designer to design your email and copywriter to write fruitful and engaging content.

In SMS marketing all, you need to create 160 characters and you can cut the long story short and hit the target right away.

As a business, you’re no longer limited to simply sending the text. You can incorporate graphics, video, audio, URLs, and more with desired CTA.

4. Less spam

The only fact that mark SMS marketing as the best marketing strategy is, spam box doesn’t exist.

But, In Email marketing, there is a high possibility of your email treated as spam.

This is the plus point of SMS marketing. That is why SMS open rate is higher than any other marketing.

People who want to receive SMS usually read them, but given the volume of emails and format of the communication, it is a fact that they might treat so many emails as spam.

5. High volume capacity

SMS is about creating action.

It’s stress-free to read, respond, or handle 20-30 messages per day. Text messages make an impression because of its format and the speed.

A well-shaped SMS, sent at the right time, with a proper call-to-action can create and increase customer engagement.

So, you can easily build your strategy around attention. Figure out where that attention is, deploy your strategy and convert that strategy into leads.

These are the major reasons that prove why SMS marketing is better than Email marketing.

And you are ready to go!

That’s it. Feel free to post your feedback.

If, you are looking for Bulk SMS service Contact on +977-9802005007 NOW. We’d be happy to help.

Thanks for taking the time to read this blog. We hope you enjoyed it.

Sparrow SMS – VAS Service in Nepal

Sparrow SMS is a SMS VAS Solutions provider for Nepal. We provide SMS VAS Services for Nepal Telecom and NCell Operators’ GSM Networks throughout the country.

Sparrow SMS is the service provided by Janaki Technology Pvt. Ltd.

Shortcodes
We provide services via the following shortcodes. All the mentioned shortcodes available both for NCell and Nepal Telecom GSM Networks.

  • 34001 – Re – 1
  • 35001 – Rs – 5
Keywords
Any keyword is possible for the shortcodes mentioned. However we have separated the keywords into two major categories.
  • Normal Keywords
    • Keywords formed especially from the Initials or abbreviated Acronyms of company, product or individuals example. SPRW, JT, POK, etc.
    • Anyone can opt in for the Normal Keywords
  • PRIME Keywords
    • Keywords formed for very common English or Nepali words are under this category. for example. NEWS, GOAL, VOTE, LOVE, DRAMA, etc
    • These keywords have special weightage and Sparrow SMS doesn’t provide these keywords, unless the content provider is justified for the keyword.
 
WHY 4001
We prefer/recommend 34001 shortcode in the following cases.
  • When the content provider’s motive is not to earn directly from the SMS Revenue
  • When the content provider wants to deliver information/message to its customers/clients via SMS.
  • When the purpose of the SMS Campaign is some official visiting card or Info On Demand campaign for the firm/company
 
WHY 35001
  • For PRIME services
  • When an incoming revenue is expected from SMS Campaign
  • Incoming Volume is extremely large and the liability per SMS is less primary for the SMS sender
 
Contact
Contact Sparrow SMS on business days at the following contact address.

Sparrow SMS

Janaki Technology Pvt. Ltd.

Lalitpur

http://sparrowsms.com

support@janakitech.com