SMS marketing is a great way to reach your customers, but only if you write an SMS that converts. The majority of companies and businesses integrate SMS marketing into their business strategy. According to various case studies, it has been stated that Bulk SMS has a stunning open rate of 98% which is 76 times higher than Email campaigns. If you’re not sure how to write an effective SMS, here are some tips for writing better SMS messages: 1. Use the most common formats for Bulk SMS marketing Here are some tips to help you write an SMS that converts: Use the most common formats for Bulk SMS marketing. For example, you can use a CTA (call to action) that resonates with the user and keeps it short. Make sure your message is relevant to them, give them a reason to take action, and convert! Write your messages in plain text only if necessary (e.g., for business-to-business texts). Most people don’t like reading long messages on their phones, so keep things simple by using one-word paragraphs or bullet points instead of full sentences or paragraphs—it’ll help cut down on confusion when someone looks at your message on a mobile device! 2. Keep your messages to 160 characters; 140 if you want to use a link Keep it short and to the point. Keep it relevant to the customer. Keep it personal. Keep it simple, but not too simple; you don’t want your message appearing like an automated response or a stock text item that’s been mass-produced by a machine instead of written by hand (don’t worry about this now—we’ll talk more about automation later). Be fun! Make sure your messages are enjoyable for both parties involved in the conversation, whether they’re reading them aloud over text or sending them via Bulk SMS themselves. For example: “What’s up? How are things going?” vs “Hey there! What’s up?” 3. Make sure your message is relevant to the user The first step to making your message convert is to make sure it’s relevant. This means you need to know enough about your user and their needs that you can tailor the content of your message accordingly. If your CTA has been created with a specific goal in mind, then this will help ensure that users who see it have a reason for taking action—whether they’re interested in learning more or want help converting more people into customers. 4. Use a CTA that resonates with the user and keeps it short A CTA is a call to action, and it should be used to grab the user’s attention. The goal of your Bulk SMS campaign is to get people to take action on what you’re offering them, so make sure that your CTAs are clear and easy for users to understand. If you don’t have any idea about what kind of text message will convert best for your business or brand, here are some tips: Keep it short! It’s okay if some people have trouble reading long messages on their phone screens—but don’t make them feel bad about reading everything because the message was too long (or too short). Just make sure there isn’t any confusion about what exactly the user needs from them before they click through so they don’t miss out on something important later down the line when all those potential customers start calling themselves after seeing how awesomely amazing this company was (and how much fun everyone had). 5. Give the user a reason to take action and convert Give the user a reason to take action and convert Make it easy for them to convert It’s important that you give your users a reason to take action, especially when it comes to SMS marketing. You can do this by providing valuable information about your product or service, as well as simple instructions on how they can get in touch with you. The goal is always the same: make sure that your users know what they’re supposed to do after reading their message—and if there are multiple steps involved, make sure those steps are clear and easy to follow (for example: “Click here if interested in learning more about this offer.”). 6. Make your message feel personalized to increase the efficacy Personalization is the key to creating a great SMS. You can personalize your message by: Using the user’s first name and last name in place of “you”. Including information about where they are at that moment, including their location, in addition to basic info about their interests and purchases. Using information about previous actions (for example, if they’ve purchased anything from you in the past). This will help you tailor your message to their interests or what they have already done on this website/app so you don’t have any surprises when it comes time for delivery! 7. Write an SMS that converts and keep it short. Bulk SMS marketing is a great way to reach your customers, and it’s especially effective for businesses of all sizes. SMS marketing can increase sales and drive customer loyalty by increasing the visibility of your brand in the digital space. It can also help you build brand awareness by providing valuable content about your company or products that people will want to read more about later on. Read: Bulk SMS: Who should utilize it and why? We hope this post has helped you understand how to write an SMS that converts for your text campaigns. There are many techniques and tools out there that can make it easier, but the basics still apply: keep it short, relevant, personalized, and actionable. Make sure you test your messages with real people before sending them off into the world. For Bulk SMS, SMS API, Viber Business messaging, and other SMS and voice marketing services, Contact the Sparrow SMS team via marketing@janakitech.com or reach out to us at 9802005007/8. 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Healthcare is now a major part of society. With Bulk SMS, it’s easy and efficient to run hospitals effectively and communicate with patients without difficulty. By using Bulk SMS, the Bulk SMS platform, nearly every hospital is in a position to communicate effectively to their clients. This bulk SMS feature is likely to be used as a means to improve communication between patients and physicians. Information will be swiftly and quickly delivered to patients’ smartphones and doctors who can then read it within a short period of time. A bulk text message is a reliable communication method with hospital staff and patients. Healthcare professionals must maintain good relations with patients even after their recovery. The main advantages are the primary benefits of Bulk SMS for hospitals. A lot of hospitals are using Bulk services for SMS. A lot of hospitals use Bulk SMS to connect with patients and medical specialists. There are many advantages to Bulk SMS alternative options available to medical facilities. Let’s look at the main benefits of Bulk SMS solutions for hospitals. REMINDERS TO SCHEDULE APPOINTMENTS It is vital to make appointments at hospitals for each of the people who are patients. It’s also more frustrating to see patients miss appointments or have appointments that haven’t been scheduled. You can use Bulk SMS to set up an SMS message or a reminder that can help your patients remember to visit the clinic at a specific time. Utilizing the Bulk SMS service, patients can benefit from the Bulk service for SMS. It is necessary to compose an appropriate text message for the whole week. The message will be sent out automatically on the date that the appointment has been to be scheduled. In the event that an appointment is been canceled for reasons other than those mentioned above, it’s possible to use an SMS that can serve as a method to inform all patients. HEALTH AND DIET TIPS INFORMATION There’s always a shift happening in the field of medicine. Certain medicines that patients have previously used however if they are used today can pose a threat to their health overall. Distribute mass SMS messages to warn the patients. Certain health professionals and hospitals provide weekly, bi-weekly, or even daily health tips for their patients. This can help enhance your health and the well-being of patients. APPRECIATION Many hospitals don’t think about paying clients for their patronage this is an important factor to take into consideration. It’s important to be proactive and differentiate your hospital from other facilities. It’s easy to do this with mass SMS service. This can be accomplished by sending patients thank-you messages in order to show gratitude for their loyalty to loyalty and commitment. INTERNAL COMMUNICATION Bulk SMS could help to effectively notify employees. By using mass SMSs, hospitals can inform employees about shift hours and send reminders to employees about payments, and notify staff of any emergency. Bulk SMS is an effective method of controlling employees and ensuring that you get the best out of your employees. INVITATION TO CONFERENCES OR SEMINARS Seminars are a type of academic instruction offered in an academic institution or through an institution that is professional or commercial. The majority of health-related seminars are scheduled to be distributed to hospital personnel as well as guests and patients via massive SMS. GREETINGS Make sure your customers know that they are in your thoughts regarding them and are thinking about their birthdays. You can do this by sending birthday wishes to them on their birthdays, holidays, or via large-scale text messages. It’s about the relationship between your customers. By using our SMS platform, you will help improve your relationships with your clients. Inform them they’re in good institutions and focusing on their needs.
In this digital Era, Insurance companies should include all major Marketing channels in their marketing strategies. With the growing competition in the insurance industry, expansion marketing efforts must be on a high level to win over new clients and retain old ones. Communication is key to encouraging the growth and expansion of your agency. Smart marketing strategies are necessary so that an insurance institution can stand out from the national and local competition. Viber Messaging , Bulk SMS Marketing, and Voice broadcasting are very effective ways to drive traffic and engage customers. The real value comes from the unlimited reach and potential that it provides to businesses. With these mediums of communication, insurance companies can send promotions to customers directly through their mobile phones. This is one of the fastest growing areas in digital marketing, so if you are looking for a way to get your service or product noticed in a very short period of time, Viber Messaging , Bulk SMS Marketing, and Voice broadcasting may be the right option for you. Benefits of All-in-one Messaging Solution for Insurance Companies: 1. Send Renewal Notices Renewing a policy is one of the most inconvenient experiences for clients, so let’s make sure it’s an easy one. As their renewal date approaches and they may not have been processed just yet, we might want to send out another reminder via Viber, SMS, or voice. This could encourage them to go back into their inbox, finish up their renewal and make a new insurance purchase with us. Sparrow’s Bulk Viber can be used to help encourage policy renewals. 2. Asking for Reviews via SMS A properly worded message simply requesting for review can be sent through SMS to your existing clients or new clients. This process could increase sales as the review can help you find more leads. The marketing platform of Sparrow can automatically schedule and send messages to customers. 3. Promote New Insurance Policies When a new policy is introduced, it is unlikely that existing clients might have heard about it. Even though thousands of emails are sent, the open rate of Mail is quite insignificant. So, Bulk SMS, Viber, and voice broadcasting can be excellent mediums to send promotional messages. 4. Customer Service via Miscall Service You can instantly make your customer feel more welcoming by sending information about their queries via such mediums of miscall service. Your clients could use the service of Miscall, which is automatically updated in the database. And such queries can be entertained by a support representative with an SMS alert or Call for the best user experience. 5. Cross-sell policies to existing clients Cross-selling is when you sell the additional policies to an existing client. You can pitch, suggest and provide additional benefits simply through a text message. Through Sparrow’s bulk Viber, SMS and voice, you can list out the phone numbers and send the promotional message instantly. Since the average delivery rate of such messages is about 99%, you will not miss out on the marketing opportunities. 6. For announcements about insurance policies Events and announcements can be sent through bulk transactional and informational messages to the employees, clients, and leads swiftly through Viber, SMS, and voice broadcasting. This can be an effective way of communicating rather than calling the individuals. Sparrow’s Bulk Viber and SMS and voice features can be used to promote insurance policies. Why Sparrow SMS? We at Sparrow SMS are aware of the particular requirements of the Insurance sector and can assist you in harnessing the potential of text messaging for your company. We provide a marketing platform with bulk Viber, Bulk SMS, and Voice broadcasting. Our team of professionals will assist you at every stage to make sure you get the most out of your marketing investment, whether you need to send promotional messages to your consumers or integrate a communication gateway into your systems. Click here Now!! Register and Feel the power of Bulk Viber, Bulk SMS, and Voice marketing. For support, contact the Sparrow SMS team via marketing@janakitech.com or reach out to us at 9802005007/8.