How Bulk SMS Marketing saves your time and money? When you hear the word “Marketing”, the first thought that comes to your mind is rigorous, such as, big hoardings, heaps of pamphlets, announcements, advertising, publicity, and lots of…expenditure. The main reason for this is that people have a wrong notation on marketing. They think marketing can only be done on a large scale, encompassing great audience. It is not necessary to be your marketing loud and huge for its effectiveness. It can be simple yet effective too. Bulk SMS marketing is a simple, effective and affordable form of marketing tool that lets you market your business convey to the targeted potential customers without using any loud and expensive modes of advertising.   Some of the reasons stating the effectiveness of Mass SMS marketing are:   Targeted marketing: You will get a better result from SMS Marketing as it let you send messages only to targeted people rather than forcing the product on the public. So, you can only send marketing text to only those who might actually be interested in product purchase.   Instant delivery: Mobile is the personal device which is too close to your customers so, they will not ignore your message. Instead, they will read the message as soon as they switch on their phones but in the case of hoardings and pamphlets, there are high chances of ignorance. SMS marketing hence results in instant delivery of information about the product/services.   Short and Sweet: SMS marketing lets you send the information in short with the use of striking phrases like offer, discount, sale, save, and so on. Making your marketing text message short and to the point will reduce the boredom and readers can grab the intentional messages quickly. Businesses should send SMS excluding unneeded details about the product.   Two-way communication: People are encouraged to participate in the marketing process by making use of two-way communication with the help of keyword and short code SMS service. This is beneficial to collect feedback, surveys, contests, and any other SMS marketing campaign.   Inform about delivery status to your customers: Customers will be desperately waiting after their order. A delay in the delivery can make a huge difference for them. To solve this, customers can be informed about the status and update of their product delivery. Try these effortless marketing tactics for your business too! Get a free demo account with 10 free credits! Or, Talk to our SMS Experts, Call/Whatsapp, 9802005007/08.  

Bulk SMS surveys are the easy, affordable and quick way to grab customer feedback. Just ask questions – and get answers… Grabbing your customer’s opinions on what they love about your business, where they think your business can improve your product or service, and ultimately grow your business or organization. SMS surveys have proven to be the most convenient and effective way to grasp information from your customers. You can think as it as a really simple form of market research. With just a bit of setup work, you can send your first text message survey and start reaping the benefits fast.   Why Bulk SMS Bulk SMS Survey cuts off the high cost and resource of over-the-phone or face-to-face surveys. It provides a quick, efficient and affordable method for conducting surveys. You can expect these benefits from a text message survey:   Fast feedback 93% of SMS messages are opened within minutes of being received and the average response time for SMS is just 3 minutes. So, this speedy turn lets businesses to access feedback faster and deliver better results.   Engagement at scale Collecting the feedback from your subscribers will make them valued. Asking about their inputs and sending them the survey results will also help you to retain your customers.   Automatic responses You can easily set up an autoresponder for your SMS survey to send out a thank you text message to all participants.   Cost- effective:  At just a few Paisa per text, and with minimal time and resources, you can run the SMS survey. Moreover, with higher response rates and more accurate information, the ROI from an SMS survey is likely to be much higher than its counterparts.   Easy Set-up Taking SMS survey doesn’t require heavy creative or content. You can easily send SMS in just a few clicks using our Bulk Messaging Platform. You’ll love how easy it is to set up and your customers will love how easy it is to take an SMS survey.   SMS Surveys with Sparrow SMS There is nothing more valuable than honest feedback, so be sure to take note of the feedback you receive and look at ways to improve your service accordingly. For more information about how your business can use SMS to conduct customer surveys, or for any other inquiries, head to Sparrow SMS or call/whats app one of our friendly SMS experts any time on 9802005007/08.

If you have been following our blogs, you may have read lots about Bulk SMS marketing and why it’s such a great marketing tool. You also might be thinking ‘This will work wonders for my business too’. But, all these tips and strategies may be helpful only if I have the database to support it. At Sparrow SMS, we tend to experience that, for several businesses, this may typically look like the most provoking part – but you’re not alone. In reality, building your SMS database is much easier than you think. Here are some tips for you: First thing first, you should decide on text marketing content. Before beginning your process, you should plan what content you will send out in your messages. Just Ask The best thing is to start it is by simply asking your customers. But you have to ask in a way they can’t resist like giving the reasons why it can value them. For instance, at the point of transaction, you can simply ask if they would like to receive special offers via SMS. Website opt-ins The website is the most secure and easy way to collect information about your customers. You can develop appealing popup or embed any signup forms including content like: “Signup here for the discount coupon.” This will encourage your customers to sign up. Do you have data already? Have you searched for the already existing data in your organization? That can be a CRM database, a Facebook lead form, a Registration form, Emails, or any other phone queries. Or you may have collected mobile numbers for some reason in the past and forgot about it over the years. So, before starting your approaches to collect data from your customers and prospects, you make sure to check the existing information that might add value to your customers. Short-code and Keywords opt-ins Shortcodes are an amazing tool for growing your SMS marketing list. You can easily advertise a keyword relevant to your business on shortcodes like 35001, 36001. Keywords can be placed on any promotional material like posters, billboards, social media banners allowing customers to opt-in to receive offers. E.g. a fancy store could advertise ‘Text PRETTY followed by your name to 35001 to receive our Friday Sale offers’. Over to you… This will meet the need of customers to get informed with text messaging and businesses to grab their customers without wasting valuable money and resource. If you’re keen on running Bulk SMS Marketing Campaign in Nepal for your business speak to us.