Marketing_Trend_for_2021

Top 5 Marketing Trends For 2021 That Really Works

We are living at the age of innovation and transformation. People like seeing interesting things that are hot and cool. The same is with marketing. People like seeing what the new transformations and communication techniques are that will bring the most benefits and improvement to the profit of their business. The marketing strategy that worked last year might not work this year for the same company. So, reviewing the marketing strategies with new trends is very important. Wanna know what are the new marketing trends for 2021? Here are the Top 5 Marketing Trends for 2021 that really work. Plan your strategies according to these trends.  Content Marketing: Content Marketing is gaining popularity as more and more people are moving to the digital environment like social media platforms, text message marketing, and other marketing tools. The major advantage of this trend is that it can be used for any type of business. Every business requires content to communicate properly as every business is customer-centric. SMS Marketing: It is one of the best marketing trends used by many business enterprises to be an efficient and cost-effective tool. With the Bulk SMS Marketing, business targets their customers and audiences easily. It is considered very a very powerful marketing tool as everyone uses mobile phones in today’s era and two-way communication, which helps get customer feedback. Many businesses use SMS marketing to send messages about their products, offers, and campaigns to their customers. Sparrow SMS is the best bulk SMS service provider in Nepal. It has been providing its services for the last 11 years and has been holding onto Nepal’s best bulk SMS service provider since then. Email Marketing and Automation: This trend is very effective for B2C and B2B marketing where some organizations take advantage of AI automation techniques for business improvement to send e-mails using more personalization and rules-based automation. Big Data Analytics: Big data analytics is really important for you if your business requires more insight into customers and the market with predictive analytics. But it is also very costly as it requires more research, tools, skills and technology which can give such analytics. Many organizations do their research through this and then strategise their Bulk SMS marketing plan to achieve their goals. Improved Websites: This trend is a long term remaining trend as once a customer is interested in your products and services, s/he redirects to your website. If a business is running without a website, trust is not built with the customers. In today’s era, the website gives authenticity to the business. Text marketing is done to drive traffic to the website only. The development of technologies has made the market more competitive. Research of new trends and following these trends is really important for the growth of the business.  But if you look you will see that Bulk SMS services can be used with any marketing strategy to get more results. If your a business organization in Nepal use Sparrow SMS for sending out your bulk SMS to your customers.  Read The Do’s and Don’ts of effective Bulk SMS Marketing for your business to make your Bulk SMS more effective to grow your business. Enjoy the easiest way to promote your products now. Talk to our SMS Experts, Call/WhatsApp: 9802005007/08. You can also mail us at marketing@janakitech.com. 

Bulk-sms-marketing-failed

Why Your Bulk SMS Marketing Campaign Failed? Understand to Avoid

Everyone is saying that  Bulk SMS Marketing is amazing and has helped them increase their business tremendously. They tell you about its advantages, how easy it is to create campaigns and how much more profit you can earn by sending out personalized messages to your customers.  But now you are filled with disappointment because you tried but failed. You’re thinking why it worked for everyone else but not for you? Perhaps the approach you’re using is not correct. Like other marketing tools, SMS Marketing also has some basic rules, which will negatively impact your business if not followed. It’s time for you to evaluate strategy then keep on trying the same thing.  Here are the reasons why your Bulk SMS marketing campaign failed which could be easily avoided: Your Business is Different: Every business is different. Every business has different customers and different needs. The Bulk SMS Service approach for one company may not work for another. You will need to understand your business, customers and market. Understanding your business and customer is very important for designing the perfect Bulk SMS marketing strategy for your business. Creative SMS Marketing Content: Your content for Bulk SMS should be creative and you should be able to think like the audience you will be serving, instead of thinking like a business. Ask yourself what would you like to read as a subscriber, before starting content. You will need to create captivating headlines with brief and to the point content. Call-to-Action: With creative content, your Bulk SMS will also require the inclusion of a call-to-action link or button. The button should be for coupon redemption, customer support, refer a friend, and much more suitable for your business and Bulk SMS marketing strategy. Missing this may lead to failed marketing. Strategies of Bulk SMS Marketing Campaigns: Developing a perfect and specific strategy for each product and service of your business is very important to receive a good conversion from Bulk SMS marketing. Try using personalized SMS for an individual product and different customer groups to update them about new products, service, offers, etc. instead of using generic messages for all products. Avoid Spamming: This is a very essential aspect under Bulk SMS, spamming is bad and customers can easily be irritated. Following a proper timetable like once a week or 2-3 times a month, is more than sufficient. You should also not send the same SMS content repeatedly and stick to the plan you have made. In Nepal, Sparrow SMS is the best Bulk SMS service provider. They have been in business for 11 years and have understood these rules very well. Being the best Bulk SMS service provider, they help design concrete SMS with a unique and dynamic approach.  Wanna know why to use Bulk SMS service for a marketing campaign? Read: 10 reasons to use Bulk SMS services for your marketing campaign   For details, you can call/WhatsApp at 9802005007/08 or email us at marketing.sparrowsms@gmail.com For more updates and offers on Bulk SMS services in Nepal, follow us on Facebook, Twitter & Instagram.  

nepal star sms voting

Nepal Star – Vote for the Best Voice to win Next Nepal Star

The Nepal Star, Nepal’s own singing reality show has been the most popular reality show these days which is broadcasted only in Nepal Television. Nepal Star is looking to uncover talents from different races and ethnicity all over Nepal. Nepal Star program is a singing reality show based on Nepali singing competition and is being produced in collaboration with Nepal Television with their technical support and production by Key advertising. Sparrow SMS has partnered with Nepal Star as the official SMS partner. SMS voting lines are open. To vote, type NS<Contestant ID> and send SMS to 33001. Nepal star has the total Prize money is 50 lakhs. The top 4 will receive 5 lakhs each and the winner will get 30 lakhs and an additional 5 Lakhs as one of Top 4 finalists. The judges for the program are Anju Pant, Alok Shree and Ram Krishna Dhakal. More information can be obtained from the Facebook page of Nepal Star: https://www.facebook.com/nepalstarofficial/

Send Exam Results via SMS to Reach Students Instantly

Send Exam Results via SMS to Reach Students Instantly

Generally, results are published on notice boards or parents need to manage their busy schedule to visit schools/colleges for collecting the mark sheet. In the present situation where whole the world is facing a panic epidemic creating a global alert for self-quarantine and social distancing, it’s been so hard for educational institutions to publish their result. With the recent advancement of mobile technology, SMS has been the best means to convey the messages especially to send exam results. It has been an easier and reliable way to know the results instantly right after the announcement. Features of Result Based Module for Schools and Colleges 1) Convenience – Users get their results at their convenience. 2) Accessibility – Users can access their results from any location 3) Saves time – SMS provides a faster means of sending and receiving such information. 5) Cheaper – SMS is generally economical 6) Less human resources required – Results are processed automatically 7) Mobility – It is obvious that most mobile phone users have their phones with them everywhere they go. 8) It will receive SMS from all kind of phones from all networks. 9) It can function 24 hrs a day, 7 days a week. 10) Users are notified when they make an invalid request.   Benefits of Publishing Exam Results via SMS: 1. Create Database: All SMS received will have the mobile number attached with it which will be saved in your database. It helps you to get in touch with your existing customers and also create a database of prospects. 2. No cost of all incoming SMS: All SMS sent in Shortcode by the students/parents, the charge will be paid by themselves, whereas the automatic reply is free of cost. This means there is no extra cost associated with incoming messages. 3. Set your own reply: You can change your reply message anytime. Also, you can add up any academic message in the message reply. 4. Live Report:  You will be provided with the dashboard to view the live incoming report based on roll number, mobile number. You can also daily, weekly, monthly or custom date range wise reports.   SMS Service to Exam Results: Sparrow SMS is a leading VAS provider in Nepal providing services such as Bulk SMS, SMS API Gateway, Event Voting, Results and many others for our valued clients. We are a trusted name for delivering SMS and Bulk messaging, associated with major telecom companies in Nepal including NTC, NCell, CDMA and SmartTel. We have been publishing results for major educational institutions like NEB, IOE, IOM, HISSAN, SEE(SLC) and many others. Result Alert System is a system that can be used to overcome the limitations for most of our institutions in making the examination results and grades available to students via SMS. SMS has become important services today due to their usefulness in conveying information from one place to another in a very fast and easy way.   Result system through SMS You can upload the detailed result data in an Excel File through the account provided by Sparrow SMS. Examinees send SMS with the required format to the Shortcode. Eg: Type NSTB Reg. No/Symbol No. & send SMS to 34001 You can get the sender details and know how many examinees have checked the data. Once the SMS is received, the Sparrow SMS Server sends an autoreply to the students with the results and stores the sender information. SMS is received by the Telecom Operators and sent to the Sparrow SMS Server. SMS is the means of modern communication and a marketing tool used in most of the industries. It has now stepped into the educational sector for various purposes like exam reminder dates, urgent Message, Holiday Message, Parent Meeting SMS, announcements and other personalized messages. Sending exam results through SMS is the best convenient way for both the parties with its reliable means. Also, read some more benefits of SMS for the educational sector. Click here.