Sparrow SMS has completed twelve years of a long progressive journey as Nepal’s largest SMS Service provider today on Mar 20, 2022. On this occasion, I’d like to share my gradual experience with Sparrow SMS. In my initial days, I used to work as an account associate in the leading Travel Agency where I used to perform financial and administrative tasks and maintained public relationships with people and clients. This was the beginning and I had a thought that I can do my best in the near future and one day I will be an asset for the employers where I work for. It was the start of my business career. Then I joined one of the multinational companies where I was the Lead Finance Department. Now I’m here in Sparrow SMS, one of the country’s largest Value-Added Service (VAS) providers. “The only way to do a job is to love what you do” quote from Steve Jobs inspires me very much. For I do not regard my work as merely a task. This is always the responsibility that has been delegated to me. When it comes to performance, I believe that time management is critical. All team members should work together to achieve a better outcome. Even if everyone performs well, situations can become critical at times. That is how you transform from an ordinary person to a creative person. And this overall process transforms a startup organization into a leading one. Throughout this journey, I have expanded my skillset and faced numerous challenges. Then I always try to find problems and find ways to overcome the organization’s potential future risks. I am a highly motivated individual who strives to achieve new and challenging goals. My previous challenges have greatly aided me in tackling each and every difficulty in an easy manner. With my previous experience, I am even able to manage my juniors. Now I am also prepared for my upcoming challenges. Linking with Sparrow SMS is the best decision for me because it allows me to connect with people who have different perspectives and interpretations. I’ve been able to develop various skills, both professionally and personally. We have an amazing circle of teammates and colleagues at Sparrow SMS who are hardworking and talented. Everyone is a source of inspiration to one another. I am thrilled to be a part of this forward-thinking organization that provides easy access to information in every corner of Nepal via SMS, Viber, and Voice Call. The main motto of Sparrow SMS is to set up a communication channel and business promotion. I’d like to wish SMS Sparrow a happy 12th birthday. I’d like to express my gratitude to all of our clients, partners, employees, shareholders, and supporters. Amrit Silwal – Senior officer – Account
The best moment of my professional career occurred when I received a phone call from Janaki Technology (Sparrow SMS) informing me that I had been selected as a Business Development Officer. Despite not having an IT background, I was very familiar with Sparrow SMS, thanks to SLC results. Sparrow SMS was the first VAS service provider to offer results via SMS. I was very interested in learning about all of the products and features offered by Sparrow SMS, as well as how they work. In October of 2019, I started working at Sparrow SMS as a Business development officer. The sector, as well as the environment, were both new to me. I was nervous as well, but the other employees quickly helped me adjust to the environment. Our entire team of 16 members was enthusiastic, entertaining, and most importantly, helpful in all aspects of work. They were also very encouraging, which aided in the development of my skills. We also participated in the GBG biz fest 2020, which was held at DAV school and promotes start-up businesses. It was a very exciting and fruitful event from both an individual and a business standpoint. Our team was always dedicated to ensuring that our clients got the most out of our services. We believe in the power of text and were dedicated to our slogan. We not only provide our services to clients, but we also assist them in their business promotion activities and provide them with ideas on how SMS service can be useful and beneficial to their business. Every day, I sharpened my personal skills. Another significant milestone occurred when we partnered with Nepal Traffic to provide service for E Chalan, which would benefit Nepalese citizens in general. We also provided services to various labs for Covid Reports and NGO/INGO for sending SMS in Nepal’s rural areas to raise awareness about Covid. I was promoted to senior business development officer gradually and steadily. For our 10th anniversary, we celebrated at Dasinkali Village Resort, and for our 11th anniversary, we went to Pataleban Resort. It was a great way to refresh the team and have fun with all of the team members. Aside from that, we attended a number of events. Today marks the 12th anniversary of our company. I am grateful and happy to be a part of our Janaki family for many more years to come, as well as to be a part of other milestones that we will achieve in the coming years. Janaki Technology (Sparrow SMS) wishes you a happy 12th anniversary. Aabash Nepal – Senior Business Development Officer
Bulk SMS is an easy way to launch a marketing campaign. There is an increase in rising bulk sms use by Retailers & Wholesalers in Nepal. To begin with, Bulk SMS is popularised by the name mass messaging. It acts as a relay between wireless application service providers and mobile network operators. The SMS gateways allow direct connection to a short message service center and then to the customer or client’s phone number. Hence, customers can receive your message on their mobile phone number anywhere in the world. Unlike email, the KPI of SMS is found to be of high open rate and reliability. Therefore, the Retail & Wholesale industry can have huge benefits from Bulk SMS service in Nepal. Why do Retailers use Bulk SMS services in Nepal? SMS marketing in Nepal is by far the most used marketing channel for businesses to develop better customer relationships. At present, people own a mobile phone than a house. We find mobile phones have become the most important device to have. And, implementing SMS marketing for your retail business can help you boost your sales and meet your target audience. Each message you want to deliver can be personalized based on your industry segment and customer behavior. Retailers use SMS alerts in Nepal to share VIP offers, birthday messages, Discount promo codes, Event pieces of information, New product drops, and many more. Benefits of SMS Marketing in Nepal for retailers 1. Bulk SMS in Nepal has high-Performance metrics over Email Marketing One of the reasons why business people choose SMS marketing over other marketing channels is Bulk SMS has high open rates. Many solo entrepreneurs in Nepal prefer email to communicate with their customers or clients on a professional level. However, occasionally, emails sent are marked as spam, which fails to get the attention of the audience you’re trying to reach. Also, the lack of internet in remote areas contributes to a poor average click-through rate (CTR) in Email Marketing in Nepal. Let me be honest with you, it’s not worth investing time and financial resources into marketing if it has no proper ROI. And, SMS marketing is something that will give you an opportunity to track your performance and learn to improve your brand reach. You get increased sales in business by increasing your customer engagement. 2. Help to increase sales Reach your target market and increase customer loyalty. You can boost your sales by meeting your customer, they spend most of their time on their phones. Research study states that on an average of seven times SMS engagement rates are higher than email marketing that is used normally by the merchants. 3. Easy marketing campaign creation Bulk SMS makes it simple to put together a marketing campaign. Unlike email campaigns, SMS campaigns don’t require any creative assets. They include communications for clients that are brief and to-the-point. Here in Sparrow SMS, we offer an SMS template where you can schedule texts and send sms in bulk. Based on previous campaign outcomes, you can test message length, format, and analysis. 4. Insights to create a personalized message Once you launch your first SMS marketing campaign, you get data-driven insights to help your business develop a marketing strategy that helps to build a sustainable competitive advantage. The data helps you in segmenting your customer market based on your client’s interests and behavior. And, then you can work on sending customized sms in mass. 5. Useful for expanding omnichannel commerce strategy You can add Bulk SMS in your omnichannel selling strategy to deliver constant and customer convenient sms in bulk. There is no doubt that emails and phone calls are still essential for customer interactions in Nepal. However, SMS can add value to enhance your customer experience. SMS marketing is not as saturated as email marketing and other social media marketing. Related Content Why Bulk SMS is a Powerful Tool in Marketing? Why Did Your Bulk SMS Marketing Campaign Failed? Understand to Avoid Free Bulk SMS for Retailer If you’re interested in trying Sparrow Bulk SMS for retail but aren’t sure where to start, give our business development team a call to learn more about our SMS pricing options. With a Sparrow demo account, you may send free bulk SMS to test our industry-leading technology and see how Texting works in your targeted market.