First of all, let’s talk simply about SMS. Short Message Service, commonly known as SMS is one of the most used technologies in mobile to send text messages. Either through a company or from your loved ones you surely have received at least one SMS on your mobile phone haven’t you? SMS has become an easy and accessible medium of communication in the last 10 years in Nepal. The length of a single SMS consists of up to 160 characters, and if it crosses 160 characters it is counted as two messages although it comes under the same paragraph. How Effective is bulk sms service in Marketing? Currently, SMS has become a source of marketing which is also known as ‘Marketing via text message’. On an average basis each day people send around 18.7 billion texts to each other globally whereas, in the context of Nepal, the number reaches an average of 3,00,000 SMS per day. With this data, you can analyze how vast the SMS market is. Bulk SMS service not only saves your time but also makes your task easy and helps to promote your company as well as your product. Whereas one of the commonest questions we’re asked by potential users of our bulk SMS service is regarding the protection of the data. It’s a completely understandable concern, if you’re about to upload all your customer data onto a new supplier’s bulk SMS system, you want to be convinced that it’s not going to be flogged onto some other company to use as they see fit. Companies are not being paranoid in seeking assurance that their bulk SMS data is secure and won’t be passed on to any third party. Why Sparrow SMS? Verging on the SMS market our company ‘Sparrow SMS’ is the best SMS marketing platform in Nepal. Initiated by Janaki Technology in 2010, Sparrow SMS is a leading bulk sms service provider in Nepal with a tagline ‘Power of Text’ and the simple goal of providing SMS services to the general public as well as business enterprises to communicate and promote their products and business through some simple texts. Bulk SMS, SMS Gateway API, Viber business messaging, SMS voting, SMS short codes, and Custom SMS Applications are some of the products we have launched till now and will surely grow in near future. If your search for bulk SMS service providers in Nepal on google you can easily see our website at the top. Elucidate about bulk SMS is a way of mass texting at a time. For a more precise understanding here is an example, suppose that you run a company and you have a lot of contact numbers to whom you have to send messages but you lack time in this case if you use our bulk SMS service you can easily send that the message within a few seconds. We would never, pass on, sell or allow access to any customer data held on Sparrow SMS systems. All data is password protected and stored on highly secure servers. Customers who no longer wish to use their bulk SMS system can request account deletion along with all customer data ever stored on the account. If you are interested in bulk sms system, please reach out at 9802005007/08 or you can request a quote by clicking here.
Customer support is an essential aspect of any business, especially in the digital era. With more people active on social media and email, businesses have to up their game and provide a better customer experience. While most companies are still relying on phone call customer support or email responses, a growing number of customers are using text messaging apps as part of their communication strategies. Viber business messaging provides a compelling customer experience with various features and builds brand loyalty. Viber for business is easy to use making it accessible for companies to communicate with their customers. To fully satisfy customers, they need to be dealt with in real-time and quickly. Audience interaction provides a greater reward for the companies and positive feedback to the business on the web as well. Viber for Business for Customer Support 1. Engage the audience and support them on their purchasing journey Promotional business messages can be used to reach out to cold, warm audiences to make them aware and engage with the brand. The fun and interactive messages can help build relationships with the relative audiences. The features such as conversational messages and chatbots can be used to entertain the audience’s quarries and questions. 2. Properly manage orders and deliveries Transactional messages are the perfect messages for making customers informed about their orders and deliveries. The popup notifications on their mobile devices can make them assured and gain trust in the brand. Here are some methods you can use to send messages to clients: Automated purchase confirmation messages: With Viber’s transactional message feature, you will be able to notify the buyers about their payment, and the order is processed. Track the deliveries Viber can let the buyers that if their orders are still pending or have been processed already. Automated and personalized messages can be used to make customers updated about the products’ status. Contact buyers regarding issues in their order Sometimes due to different issues, there may be delays with the delivery or with the product itself. In such cases, you can easily reach out to the customers and resolve the issue. Viber enhances the process of ordering, processing, and delivery of products, providing a better experience for the customer. The conversational messages between you and the customer provide brand loyalty. With Viber, customers can stay in touch with the brand and can resolve their issues quickly and efficiently. 3. Provide post-sales support As a brand, you always want to make customers feel appreciated, even after the transaction. Hence, post-sales support is a great way to show customers that you care about them. The post-sales experience is also a good time to cross-sell and upsell. On the basis of your business industry, you can keep the customers engaged via promotional and conversational messages. Customers love deals, and discounts and expect them from their favorite brands, with Viber business you can increase customer engagement with promotional messages. 4. Collect Customer Feedback Customer feedback is one of the most important aspects of the business. It helps in proper business planning, promotion, and other marketing. Viber is a great platform to get feedback to improve your business performance. You can proceed with the simple survey by sending mass messages and asking them for filling up the form. Another form of collection feedback can be by asking them for google reviews on your business. The reviews and ratings greatly help in building trust for new customers. Why Sparrow SMS for Viber Business? Sparrow SMS is the official Viber partner based in Nepal and the leading VAS service provider in Nepal. With 12 years of experience, we are able to provide the best Viber Messaging Services to our clients. For Viber Business Messaging, Bulk SMS, SMS API, and other SMS marketing services, Please fill up the form here. Contact the Sparrow SMS team via marketing@janakitech.com or reach out to us at 9802005007/8.
SMS is a simple way to send messages to your customers. It’s easy, it’s free and most importantly it can be used to target specific groups of people. In the world of social media, SMS is by far one of the most popular channels. You see it everywhere! Being able to reach a large group of people with the same message helped to accelerate the growth of SMS marketing. As we all know, mobile phones are a vital part of daily life for most people. This means that businesses have an opportunity to reach their audience — even those who are busy with their day-to-day activities. Let’s dive into Bulk SMS marketing and see how you can apply Short Message Service to your business strategy campaigns. What is a Bulk SMS campaign? Bulk SMS campaigns are short messages sent to mobile phones. They can be used for marketing, customer service, and other purposes. SMS campaigns are cost-effective because they reach a large audience at low costs. Bulk SMS campaigns can be automated like emails. You can schedule the SMS to the recipients or targeted audience group with specific campaigns or texts. How to do a Bulk SMS campaign? A bulk SMS campaign is a great way to communicate with your customers or employees. You can use it for marketing, customer engagement, and even for sending out notifications and reminders. For example: Send out coupons or discounts via bulk SMS messages — The best way to do this is by integrating the coupon code into your app’s user interface i.e. Sparrow SMS Dashboard. You’ll need to create an event in the app that triggers when someone downloads it; then you can send them a link or QR code containing their coupon code once they’ve downloaded it. This way, people who see their friends using your app will also get access to these deals! Communicate with customers about upcoming events — If there’s anything specific about an event coming up at work/home/school that needs addressing before time runs out on Friday afternoon then having an automated system in place would be ideal because not everyone has access possible during normal working hours so having something like this ready beforehand would save everyone some headaches down the line How to track Bulk SMS campaigns? You can track Bulk SMS campaign performance using tools such as Google Analytics. These will give you insight into the performance of your message and allow you to see if it reached the intended audience. For more information: Read Here https://blog.sparrowsms.com/sms-marketing/track-sms-campaigns-in-google-analytics/ Learn about the benefits of using Bulk SMS messages for marketing. SMS messages are one of the most cost-effective ways to reach your customers. They’re also easy to send, and you can send an unlimited number of messages from anywhere in the world at any time. If you’re not already using SMS messaging for marketing purposes, it’s worth considering as a way to grow your business—especially if you’re targeting a younger demographic (ages 18-24). Conclusion We hope this article has helped you to understand what SMS marketing is and how it can be used. If you are looking for a way to get started with Bulk SMS campaigns, we would love to help! Feel free to reach out by contacting us at 9802005007/08 or emailing us at marketing@janakitech.com
SMS marketing is a great way to reach your customers, but only if you write an SMS that converts. The majority of companies and businesses integrate SMS marketing into their business strategy. According to various case studies, it has been stated that Bulk SMS has a stunning open rate of 98% which is 76 times higher than Email campaigns. If you’re not sure how to write an effective SMS, here are some tips for writing better SMS messages: 1. Use the most common formats for Bulk SMS marketing Here are some tips to help you write an SMS that converts: Use the most common formats for Bulk SMS marketing. For example, you can use a CTA (call to action) that resonates with the user and keeps it short. Make sure your message is relevant to them, give them a reason to take action, and convert! Write your messages in plain text only if necessary (e.g., for business-to-business texts). Most people don’t like reading long messages on their phones, so keep things simple by using one-word paragraphs or bullet points instead of full sentences or paragraphs—it’ll help cut down on confusion when someone looks at your message on a mobile device! 2. Keep your messages to 160 characters; 140 if you want to use a link Keep it short and to the point. Keep it relevant to the customer. Keep it personal. Keep it simple, but not too simple; you don’t want your message appearing like an automated response or a stock text item that’s been mass-produced by a machine instead of written by hand (don’t worry about this now—we’ll talk more about automation later). Be fun! Make sure your messages are enjoyable for both parties involved in the conversation, whether they’re reading them aloud over text or sending them via Bulk SMS themselves. For example: “What’s up? How are things going?” vs “Hey there! What’s up?” 3. Make sure your message is relevant to the user The first step to making your message convert is to make sure it’s relevant. This means you need to know enough about your user and their needs that you can tailor the content of your message accordingly. If your CTA has been created with a specific goal in mind, then this will help ensure that users who see it have a reason for taking action—whether they’re interested in learning more or want help converting more people into customers. 4. Use a CTA that resonates with the user and keeps it short A CTA is a call to action, and it should be used to grab the user’s attention. The goal of your Bulk SMS campaign is to get people to take action on what you’re offering them, so make sure that your CTAs are clear and easy for users to understand. If you don’t have any idea about what kind of text message will convert best for your business or brand, here are some tips: Keep it short! It’s okay if some people have trouble reading long messages on their phone screens—but don’t make them feel bad about reading everything because the message was too long (or too short). Just make sure there isn’t any confusion about what exactly the user needs from them before they click through so they don’t miss out on something important later down the line when all those potential customers start calling themselves after seeing how awesomely amazing this company was (and how much fun everyone had). 5. Give the user a reason to take action and convert Give the user a reason to take action and convert Make it easy for them to convert It’s important that you give your users a reason to take action, especially when it comes to SMS marketing. You can do this by providing valuable information about your product or service, as well as simple instructions on how they can get in touch with you. The goal is always the same: make sure that your users know what they’re supposed to do after reading their message—and if there are multiple steps involved, make sure those steps are clear and easy to follow (for example: “Click here if interested in learning more about this offer.”). 6. Make your message feel personalized to increase the efficacy Personalization is the key to creating a great SMS. You can personalize your message by: Using the user’s first name and last name in place of “you”. Including information about where they are at that moment, including their location, in addition to basic info about their interests and purchases. Using information about previous actions (for example, if they’ve purchased anything from you in the past). This will help you tailor your message to their interests or what they have already done on this website/app so you don’t have any surprises when it comes time for delivery! 7. Write an SMS that converts and keep it short. Bulk SMS marketing is a great way to reach your customers, and it’s especially effective for businesses of all sizes. SMS marketing can increase sales and drive customer loyalty by increasing the visibility of your brand in the digital space. It can also help you build brand awareness by providing valuable content about your company or products that people will want to read more about later on. Read: Bulk SMS: Who should utilize it and why? We hope this post has helped you understand how to write an SMS that converts for your text campaigns. There are many techniques and tools out there that can make it easier, but the basics still apply: keep it short, relevant, personalized, and actionable. Make sure you test your messages with real people before sending them off into the world. For Bulk SMS, SMS API, Viber Business messaging, and other SMS and voice marketing services, Contact the Sparrow SMS team via marketing@janakitech.com or reach out to us at 9802005007/8. 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